Royal Holloway University was the first university to offer higher education to female students, and with notable alumni including Emily Davidson, they have always led the way for social change. The ‘Find Your Why’ campaign invited and inspired prospective students to find their purpose and ‘Why’. I was the designer across the campaign at Antidote. Photography by Daniel Cheetham.



Client
Royal Holloway University

Disciplines
Campaign rollout
Animation

Year
2020




Layouts

I designed all typographic treatments, compositions, and layouts for the different applications which included print, OOH, and animated digital posters, social posts, and online banners.













Animation

I animated light touch effects for the OOH digital roadside executions.








Video

The typographic treatment was also used on moving image assets across their social channels.



© 2021 Ross Hammond