Royal Holloway University

Campaign Rollout

Royal Holloway University was the first university to offer higher education to female students, and with notable alumni including Emily Davidson, they have always led the way for social change. The ‘Find Your Why’ campaign invited and inspired prospective students to find their purpose and ‘Why’. I was the designer across the campaign at Antidote. Photography by Daniel Cheetham.


I designed all typographic treatments, compositions, and layouts for the different applications which included print, OOH, and animated digital posters, social posts, and online banners.


I animated light touch effects for the OOH digital roadside executions.


The typographic treatment was also used on moving image assets across their social channels.

© 2024 Ross Hammond